ROI calculator
What does adblock cost your site?
Pick your niche and drag the sliders — your number in 30 seconds, no signup. The arithmetic is all on the page.
501K
3
≈ 1.5M ad impressions a month
Your niche
Auto-fills a benchmark adblock rate for your vertical
$2.00
Revenue per 1,000 impressions
24%
News & blogs benchmark
501K pageviews × 3 ads × 24% blocked × $2.00 RPM
LOST TO ADBLOCK TODAY
−$722 /mo
≈ $8,661 a year left on the table
RECOVERED WITH ADUNBLOCK
+$635 /mo
Today
24.0% blocked
With AdUnblock
21.1% recovered
AdUnblock cost
$38/mo Pro + addon credits
$16.71 back per $1 spent
Return
1,671%
Get Started FreeFree up to 10K impressions/mo · see pricing
Benchmarks are typical adblock rates by vertical. Recovery assumes 88% of blocked impressions — the average across AdUnblock sites. Every input is adjustable.